Corporate Brandmark

Official Corporate Logotype

The year 2008 marks the 50th anniversary of our company and we would like to use the momentum from this occasion to change our name from Toyo Roki Mfg. Co., Ltd. to ROKI Co., Ltd.

“Putting top priority on quality, we strive to develop and supply advanced products which stand-out worldwide.” With this as our Corporate Mission, we have newly established the following as our Management's Vision: “Through our belief in the power of determination and imagination, we will continue to foster a company which is admired for providing original and safe products and services that contribute to society, industry, and the environment”.

With a dynamic global approach, and a forward-looking view of the market, we will leverage our filtration technology to firmly establish our company as a leader in the industry.

Under the renewed vigor of our Management's Vision, we are creating a corporate identity in which all employees come together as one to create ever-greater corporate value.

July, 2008
ROKI Co., Ltd.

Global Slogan

THE FILTRATION COMPANY

This clearly expresses our goal to be the top company in the filtration industry.

Corporate Statement

ROKI, closer to you.

This statement stresses our desire to affirm to people around the world that they can expect from us a never-ending focus on the customer.